Tyrone T. Irby is the founder, owner, and trainer at the Choice Performance Center, where he coaches athletes of all abilities, races, and genders. Diagnosed with Type II Diabetes in 2010, Irby (a former salesman) made the commitment to holistic health in his own life and saw such a difference that he became motivated to help others live similarly healthy lives. Since 2013, Irby’s trademark program has been his Stronger and Faster (SAF) strength program, which focuses on maximizing strong muscles and healthy movement patterns for runners. Irby opened the Choice Performance Center in 2015, where he works with clients one-on-one and offers group SAF classes. Since 2018, Irby has served as a Brand Ambassador for CEP Compression, nurturing partnerships between CEP, the Choice Performance Center, and local businesses and events. In 2020, Irby founded Together We Stand NC, a grassroots organization dedicated to educating and raising awareness of social and racial injustice against Black Americans. Together We Stand NC partners with local businesses to focus on creating space for challenging yet crucial conversations about race and equity. Tyrone is a Certified Personal Trainer (CPT) with specialty licenses in Corrective Exercise Specialist (CES) and Performance Enhancement Specialist (PES) from the National Academy of Sports Medicine (NASM). An avid animal lover, Tyrone lives in Durham with his wife Crystal and their four dogs: Bailey, Bella, Peyton, and Pearl.